A STAR Rating promotes your business in many ways and there are great opportunities for you to gain further exposure for your property via our trusted guides and websites.
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Guides
As a STAR Rating Member, your property receives a free standard listing in either the national Accommodation Guide or Tourist Park Guide as well as in your relevant State guide.
Your membership also gives you exclusive advertising rates and opportunities in our guides.
With over 16,000 listings, the guides are a definitive accommodation directory and the official guide to STAR Rated Accommodation. |
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Websites
Having an online presence is an essential tool in attracting new business. As a STAR Rated Member your property is featured on the AAA Tourism and all seven Auto Club websites and Travel Planners. Being a STAR Rating Member gives you access to marketing tools to enhance your online listing including Online Booking.
In July 2010, we will be launching a new AAA Tourism website featuring our very own Online Reservation System, Hot Travel Deals, priority listing opportunities and a Client Administration Panel allowing members to update their listing details and add ‘Hot Deals’. |
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Promotions
AAA Tourism and the Auto Clubs continue to actively promote the STARS. STAR Ratings are also used in a number of third party products including websites as well as regional, state and national guides. More than 8 out of 10 travellers use STAR Ratings when choosing accommodation.
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You can also market your own STAR Rating through the following channels:
Third party websites, publications, or your own marketing e.g. websites, brochures and signage.